Why Networking Is So Important

Ray Stewart Business, Marketing, Online Business Leave a Comment

Networking Works!

Networking Works!

I have been wondering why it is recently that I invest so much time in networking and trying to reach others via my blog.

I have been reading Duncan Bannatyne’s book “Wake Up And Change Your Life”. In there he quotes the six degrees of seperation that we are each only 6 steps removed from from anyone on the planet.

That is quite something to think about. At first I thought it can’t be right but the more I considered it the more feasible it became. I, for instance, know around 1,000 people. These people come from all walks of life and quite a few parts of the globe. Is it such a stretch to imagine that if each of those people I know, also have around 1,000 people they know and so on.

What’s the point of this? well, it means that as business owners, we are literally just a few phone calls away from anyone we need to help our business. For example, if I were so inclined, I could ring David Taylor, our local MP who I used to drink with at the local Pub, and I have a hotline into Parliament – with one phone call. Just imagine the possibilities… not with Parliment (that’s a whole different story!) but with networking generally.

Most business people are members of one on-line forum or another and who can say what other people the few contacts they make on such a forum know slightly, or even very well!

It is these thoughts that keep me interested in networking. All that is needed is for people tp stop expecting immediate work from making a few contacts on a forum, but instead invest time and effort in showing other people on the forum how committed they are to helping others. The day will come, when someone who has followed some threads on a forum may be inspired to contact you because of the way you always act, answer questions, generally care about other folk there with some concrete work you would never have been considered for otherwise.

That’s why I do it. I love to help out when people reach out with questions, just the same as I appreciate sensible, considered responses when I have need of something.

So keep networking, both on-line and off. You just never know when that special contact will show up – but they will, and the more you participate, the more it will happen.

~Ray

Ray Stewart
I am a qualified Certified Practising Accountant having passed my final exams way back in 1981. I actually can’t believe that was 37 years ago!! Anyway, I am now in my 60’s and I have been running my own business since May 1983. And before you ask, no, I have never regretted a moment of it! Part of the membership requirements of my professional body now dictate that I spend quite a lot of time on “CPD” - continuing professional education (one of their better ideas) - and over the last two years I decided to study business growth and marketing. I have learnt such a lot and that knowledge has radically changed my old “accountants” approach to business. It has made such a difference to the way I work and operate I feel that I just have to pass on this knowledge. It is simply too powerful to hold back!! - but I will try and do it in simple terms rather than expecting you to spend hours, as I had to, working through the difficult language that trainers seem to use to pass on their concepts. I hope you find the blog a useful resource and interesting place to visit as the months pass. I will do my best to keep up the flow - but if there are any topics you would like me to cover, then please let me know. Ray Stewart
Ray Stewart
Ray Stewart

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