I Went To A “Sales” Seminar On Saturday!!

Ray Stewart Advertising, Business, General, Online Business Leave a Comment

This is the 2nd time I have written this post – ###### computer! Mind you, I wrote it whilst I was angry about my trip to London on Saturday so maybe it wasn’t completely PC which is why my PC fought back and lost it!

Why was I angry?

I went to the seminar on sales in London to try and discover some new golden nuggets to pass onto you here over the next few weeks. But what did I find? that I spent the day being “sold” to. How I knew so very little about anything relevant to my business and that I needed to spend £497 on this course, £997 on that series, £1,997 on this software and unknown amounts on monthly masterclasses next year.

Did I actually learn anything?

One thing – yes. How easy it is to take money off people when they are keen (desperate) to learn how to steer their business through the hard conditions of a recession.

What a sad lesson.

There was around 60 people there on Saturday at £49 per person. A cool £3k for the organizers, plus no doubt a healthy commission on all sales made on the day – of which I saw a lot of the high price items I mentioned above being signed up for – Wow – a really excellent result for the organizer.

I felt used and really sad for the people who were convinced to spend up to £3,491+VAT each on these “must have” products. Sadly, I bet they never utilize the purchases fully and never obtain full value for money. That is the nature of human beings.

It got me thinking though…

After just a couple of weeks, my free download offer of the recession busting tips report has almost reached the limit of 1,000 downloads. The main critiscm has been that I haven’t gone into full and picturesque detail of each tactic. So, what about some REAL seminars??

Would you be interested if I were to run a series of seminars (no sales patter – guaranteed) giving step by step instructions on how to extract the best results from each of the proven tactics I put into the report??

Would you travel to the East Midlands to attend? What days of the week work best? What time of day is best? How much would you be prepared to pay for each 2 hour seminar?

If there is enough people to make hiring a venue worthwhile – I will do it. I will also try to attract relevant experts for certain aspects to make sure everyone gets massive, real, usable, tangible benefits from each seminar.

Let me know what you think??

~Ray

Ray Stewart
I am a qualified Certified Practising Accountant having passed my final exams way back in 1981. I actually can’t believe that was 37 years ago!! Anyway, I am now in my 60’s and I have been running my own business since May 1983. And before you ask, no, I have never regretted a moment of it! Part of the membership requirements of my professional body now dictate that I spend quite a lot of time on “CPD” - continuing professional education (one of their better ideas) - and over the last two years I decided to study business growth and marketing. I have learnt such a lot and that knowledge has radically changed my old “accountants” approach to business. It has made such a difference to the way I work and operate I feel that I just have to pass on this knowledge. It is simply too powerful to hold back!! - but I will try and do it in simple terms rather than expecting you to spend hours, as I had to, working through the difficult language that trainers seem to use to pass on their concepts. I hope you find the blog a useful resource and interesting place to visit as the months pass. I will do my best to keep up the flow - but if there are any topics you would like me to cover, then please let me know. Ray Stewart
Ray Stewart
Ray Stewart

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